伦敦艺术大学

MA Applied Imagination in the Creative Industries will encourage you to use research as a creative tool, with the goal of asking better questions. Rather than discipline-related skills and processes, the course focuses on developing student-specific interventions, which can be tested and developed through real-world applications. These research topics vary greatly and are dictated by your skills and interests.

Students studying MA Applied Imagination in the Creative Industries have previously used the course as an opportunity to develop creative entrepreneurship projects – from establishing new start-ups to working with creative-sector organisations. The course foregrounds iterative testing, entrepreneurship and stakeholder engagement. It also adopts a critical stance towards cultural, economic, social and political inquiry, using discourses taken from a wide range of disciplines including anthropology, critical theory, management theory, social enterprise, performance and technology among others.

Rather than limiting its scope to the tradition of mono-disciplinary inquiry, MA Applied Imagination in the Creative Industries embraces multi-disciplinary and multi-cultural collaboration. This is reflected in the wide diversity of our student intake – in addition to conventionally art and design-trained students, our previous student groups have included a large proportion of students from other disciplines including: anthropology, philosophy, law, business and finance, performance, literature, history and science.

Students graduating from MA Applied Imagination in the Creative Industries have taken up employment in almost every part of the creative sector in the world economy. Our alumni have diversified to become actors, architects, broadcasters, creative managers, entrepreneurs, filmmakers, inventors, journalists, musicians, social innovators, web designers – and academics. Many have also moved on to PhD programmes. Others have returned to – or entered for the first time – fields such as advertising, curation, exhibition and museum design, film and television, fashion design and retailing, graphic design, marketing, product design, public relations, publishing (both print and digital), and web design.

The course has links with outstanding practitioners across the spectrum of the creative sector. These include architecture and interior design; advertising and branding; design against crime; film; fashion design; furniture and textile design; graphic and communication design; the music business; photography; product design; museums and galleries; television.