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专业概况
Course Overview
Marketing is the dynamic core of business and can be a force for strategic change. But what does it take to create a marketing visionary? How can you provide clear lines of insight into ever-shifting markets? How do you ensure communications flow across global business landscapes?
This programme creates the next generation of marketing leaders. It develops advanced professional thinking, analysis and marketing management skills. It is the ideal next step for marketing or business management graduates who want to uncover deeper marketing insights. It also offers aspiring marketing managers the chance to develop their skills.
Our core modules provide broader marketing management knowledge. You then choose options to support your passions. Client interaction is integral to teaching. We encourage collaborative skill building such as group work, group contracting and away days. Your dissertation can be library-based. Or you can choose to solve a problem for a key partner company such as Microsoft, a social entrepreneur or a media organisation.
You will develop an understanding of management nuances and gain a higher level of professional insight. You will learn how to speak strategically from a managerial platform and manage multiple stakeholders. Our graduates have the skills to tackle evolving marketing problems and to solve social challenges.
As part of the UK’s longest established marketing faculty, this programme has been established for more than a decade so you will access a valuable and extensive database of global alumni. Many act as guest speakers and provide career feedback. We also offer dedicated marketing career support with help navigating recruitment processes, CV development and career planning
所属院系
中国学生入学要求
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留学监理网自2010年以来,服务了大量的学生,积累了大量的真实案例。输入相应的自身情况如GPA、语言成绩、学历等,留学监理网帮你进行1对1精准评估并提供案例参考。课程信息
学制:全日制(1 年)
学费:£24,150.00 (¥ 218,072) /年
开学时间:2022九月20日
申请截止日期:
留学地点:Lancaster UniversityBailrigg,Lancaster,Lancashire,LA1 4YW, England
留学监理网自成立以来,已真实服务大量学生。留学监理老师从业都5年以上,我们有足够的经验告诉你一个学校录取你的几率。
留学监理网自成立以来,已真实服务大量学生。留学监理老师从业都5年以上,我们有足够的经验告诉你一个学校录取你的几率。
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