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专业概况
This programme prepares students for the demands of senior management and allows a measure of specialization in International Hospitality Entrepreneurship. The curriculum focuses on elements of particular interest to those wishing to develop their own business within the world of hospitality and the Dissertation allows self-study and for students to further specialize. This is for students who intend to make their management careers in the industry, particularly in reference to start ups and new business ventures.
22 week internship placements can be taken after each semester of study. To complete the BA programme, a student must have completed a minimum of 12 months of placements in total.
Core units: 50 credits
Continuous Professional Development Credits: 10
Applied Research Credits: 10
Global Marketing Management Credits: 20
Digital and Social Media Management Credits: 10
Pathway Units: 70 Credits
Entrepreneurship, Creativity and Innovation Credits: 20
Hospitality Business across Cultures Credits: 20
Pathway Dissertation Credits: 30
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学制:全日制(2.5 年)
学费:Fr24,150.00 (¥ 171,083) /年
开学时间:2022八月23日, 2022十一月15日
申请截止日期:
留学地点:IMI International Management InstituteSeeacherweg 1,KASTANIENBAUM,Luzern,6047, Switzerland
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